Nike Air Max Pre-day

In the last few years Nike has brought us many memorable Air Max Days, and this year’s happening is about to kick of early. With Air Max Day just around the corner, and to kick-start the festivities in style, Nike Sportswear introduces their latest fashion-forward Nike Air Max Pre-Day with a stance reminiscent of iconic Air-sporting Swoosh silhouettes. Blending archival designs with today’s best of the best, the shoe honors decades of Nike innovation in form of the Nike Air Max Pre-Day, which minimizes material waste with a 100 percent recycled polyester upper and an outsole with about 13 percent Nike Grind Rubber. Toning it down on the design concept of the upper, the sneaker features the same Air unite employed in current Air Max 1s, Air Max 90s, Air Jordan IIIs, IVs, Vs and VIs.

To celebrate the certifiable fashion statement by the Swoosh, we took it to one of Europe’s center of forward-thinking and boundary-pushing hotspots, Berlin. Linking up with @jakemarcelo and @churassicworld SNS sets the scene for a must-have spring-summer essential.

Photographed by @feeglory and styled by @avecnousberlin